The Team


Karine J. Wittmer - Founder - CEO

Karine's background is in marketing, public relations, and brand strategy, with over 15 years of professional successes in the field of luxury goods for high-end retail markets.

Her journey began two years ago with the idea of bringing Swiss quality and style to the American market through an organic skin care line that would bring together generations of women in the sharing experience of beauty. She is an entrepreneur, an international businesswoman, and a wife and mother of two children. She now lives with her family in Mill Valley, California.

Her personal philosophy : Beauty in Humanity. She finds her energy by reading poems of Rumi and playing with her two daughters.


Sabine Louvrier - Marketing Product Manager, R&D

Sabine is the creative and scientific leader of the Research and Development team as well as our marketing product manager. She has worked in the cosmetics field for over 10 years and is specialized in naturopathy and phyto-science.

Passionate about Asian culture, she has immersed herself in Chinese philosophy and language, as well as traditional Thaï massage. Sabine is also, more than anything, the happy mother of a little girl named Milla.

Her personal philosophy : it’s all about beeing at the right place at the right time and trust in your destiny.


Chantal Buard - Strategy & Creative Director

Chantal has over 10 years of professional experience in the new media industry from strategy to hands -on production. Born and raised in France she has worked on 4 continents and resides for the last 10 years in San Francisco. She is a multicultural talented creative director and media producer.

She has a broad knowlegde of the green and internet revolution and gets inpired by people taking on positive initiatives in the world.

Her personal philosophies : "Be responsable for what you create!" and ”Change occurs. So let's lead it.”


Ana Yoerg - PR & Editorial Content

Ana is a freelance writer whose creative work has been regularly featured in Vision, a magazine focused on environmental and conscious living. She has also written websites, articles, press releases, and brochures for a number of international clients.

Ana brings with her a global perspective, having lived abroad for the past several years, first in Chiang Mai, Thailand and then in Bologna, Italy.

Her personal philosophy is a mix of these two cultures’ attitudes: mai pen rai and non ti preoccupare – no worries.